Friday, January 24, 2020

History of the Mandan Indian Tribe Essay -- American History, native a

The Mandan are an indigenous tribe native to North America. The Mandan’s are known for being one of the earliest tribes to live on the great plains of the Midwest. Unlike other plains Indians the Mandan were a settled tribe who lived along the Big Bend of the Missouri River in what is now called North Dakota. While most tribes that lived in the plains were hunter/gatherers who lived a nomadic lifestyle following their food, the Mandan were planters living mostly off their crops. Warriors left once a year in hunting groups to go out into the plains in search for Buffalo, which was not only their major meat source, but was also used for clothing and shelter as well. Although the Mandan may differ from other Plains Indians in the fact that they live in a rooted community, they share many traditions with the neighboring tribes. They believe in a great spirit, they use medicine bundles, sacred pipes, have a sweat lodge and conduct many religious and spiritual ceremonies. The Mandan have a ceremony like no other recorded that is exclusive to their tribe called the Okipa or Okeepa. The Okipa is a four-day ceremony that is held annually in spring or summer. According to George Catlin, a painter, who spent time with the Mandan tribe in 1832, because the Mandan tribe had no official record or way to mark specific days, once the Willow leaves reached full size it was time for the ceremony. The purpose of the Okipa was to reaffirm the bond between the people and the natural world.(). More specifically the ceremony was held as a celebration of the Mee-nee-ro-ka-ha, it was for the dancing of the Bel-lohck-na-pic and for initiating young men into manhood. Mee-nee-ro-ka-ha translated means the sinking down of settling waters. One of the majo... ...hed the last race and made his way home the end of the ceremony may begin. The Okipa will enter the medicine lodge alone and will bring out with him all of the offerings Mohk-Muck-a-nah collected from the villagers on the first day. Then, along with the entire village he walks up to the top of a cliff and throws the tools into the water. The tools are offered as a sacrifice to the water, exactly at sun down on the fourth day, closing out the Okipa ceremony. In 1837 a smallpox epidemic almost completely wiped out the Mandan tribe leaving only 125 out if 1600 Mandan’s alive. In 1845 the surviving members of the Mandan tribe moved to Fort Berthold Reservation. The last Okipa ceremony was held in 1890, after that the army officer in charge of the Fort Berthold Reservation banned the ceremony and although it was lifted in 1934 the Okipa ceremony was never held again.

Thursday, January 16, 2020

An overview of marketing Essay

1. Are the corporate objectives clearly stated and do they lead logically to the marketing objectives? According to Boyd Jr and Levy (1966), corporate objective is the practical goal established by an organization. Mostly the organization uses it to target their achievement and success. Furthermore, Ramaganapathy (2010) defines that marketing objectives are the goals and targets in order to complete through the company’s marketing activities. In addition, it can be referred to the company’s mission and vision which can be achieved reasonably. So, marketing objectives can be subsidiary of corporate objective. Hewlett-Packard Company provides hardware, software and services to customer. They set many corporate objectives such as increasing customer loyalty by serving the highest quality and value, achieve profit to create value to shareholders, to be the leader in the market by produce innovative products and services to satisfy the customer, and responsibility to the emp loyees by promote and reward depend on performance and create work environment (www8.hp.com, 2014). So, HP is clearly stated their corporate objectives and most of them also lead logically to marketing objectives to make their products and services satisfy by the customers’ needs and wants. 2. Does the organization follow the marketing concept? The selling concept or production concept? According to Burnett (2008), the marketing concept is the idea that an organization attempts to satisfy the customer in order to achieve sales and profit at the end. Furthermore he explains that the idea of marketing concept is to consider the needs and requirements to the target customers and improve itself to satisfy consumers effectively in order to be over the competitors. Therefore, the marketing concept is all about matching the company’s competency and the needs and wants of consumers. So, HP follows the marketing concept. They focus more on customers. HP tries to create their products related to customers and giving name to each product in order to create brand family (An Ehow Contributor, 2014). Also, its corporate objective shows that HP try to develop and delivery the new products and services with the highest quality and value to satisfy their customers to create custo mer loyalty. HP also differentiates itself by arrange its value proposition and message to customer’s needs and wants. According to Turcotte (2012), HP also does many researches from its most important IT customers to study their wants and needs. So, HP wants to  understand their consumers the most to create value to its customers and satisfy them and persuade them to be loyalty. 3. What is the core marketing strategy for achieving its objectives? Is it a sound strategy? HP now mainly focuses on serving the high quality products and services at the reasonable price to customers. They have the variety of IT products and services including software, hardware, IT infrastructure, and IT services. For each product, they create the variety of models to be the choices for every target customers. With the wide range of products at the different prices can satisfy their customers’ needs. The main focus aims to provide the reasonable price with the quality merchandise. So, their customers may feel that their products are valuable in term of price and quality. Website and commercial advertising are the way that HP uses to communicate their promotions and special offers such as limited time 0% financing to their customers. Also for the distribution channel, customers can find HP products from anywhere they can find other electronics. Customers also can purchase th eir products directly from their friendly website which also can research and compare their products and offer shipping services through various countries. The 4ps show that HP use customer based to create the strategies. References An Ehow Contributor (2014). Hewlett-Packard Marketing Strategies | eHow. [online] Retrieved from: http://www.ehow.com/way_5348861_hewlettpackard-marketing-strategies.html [Accessed: 27 Mar 2014]. Boyd Jr, H. W. & Levy, S. J. (1966). What kind of corporate objectives?. The Journal Of Marketing, pp. 53–58. Burnett, J. (2008). Core Concepts of Marketing. [e-book] Global Text. Available through: http://www.saylor.org/site/wp-content/uploads/2012/11/Core-Concepts-of-Marketing.pdf [Accessed: 27 Mar 2014]. Ramaganapathy, S. (2010). What’s the marketing objective – Lead Generation or Brand Awareness? | Lead Views – a B2B Lead Generation Blog. [online] Retrieved from: http://www.leadformix.com/blog/2010/04/what’s-the-marketing-objective-lead-generation-or-brand-awareness/ [Accessed: 27 Mar 2014]. Turcotte, A. (2012). How Social Media Brought the Humanity into HP Technology Services Marketing | IT Services Marketing Association. [online] Retrieved from: http://www.itsma.com/ezine/social-media-brought-humanity-into-hp-technology-services-marketing/ [Accessed: 27 Mar 2014]. Www8.hp.com. (2014). HP CORPORATE OBJECTIVES AND SHARED VALUES | HP ® Official Site. [online] Retrieved from: http://www8.hp.com/us/en/hp-information/about-hp/corporate-objectives.html [Accessed: 27 Mar 2014].

Wednesday, January 8, 2020

Essay on Lives Ruined with Identity Theft - 647 Words

Identity Theft is a severe and important issue that needs more recognizing than is currently has now. Identity Theft is when mean people go around and try to steal your Identity. If they are successful and have stolen your identity they can buy items and you will be charged. They can also ruin your credit history and reputation with your Identity. Identity theft happens every day and many people are affected daily. If your identity gets stolen it may take years to get all your stuff back. It may even cost you money to fix it! This will tell you everything you need to know about Identity Theft and hopefully we can put a stop to it. Each year around 15 million United States residents are affected by Identity Theft. This causes financial†¦show more content†¦About 7% of United States has reported some sort of Identity Theft. Richer people who have over $75,000 in income each year have a 12% chance of 100% of getting affected then families with lower incomes each year. There have also been over 30 million Identities stolen since 2000. Identity Theft is only rising every day! To make it even worse, over 100 million Americans are at risk of this because of being unsecure. Identity Theft really needs to be stopped. Many things can help the problem of Identity Theft. One way is to simply not carry around your Social Security card with you. This applies to all personal information as well. Keep all your information in a safe place and only use it when it is necessary. Another way to help prevent Identity Theft is to keep all of your receipts and shred any that you don’t need anymore. The most important way to protect yourself from this is just to watch your billing cycles and to check your credit card report whenever possible. If you pay attention and somebody happens to get in your personal information you could cancel your credit card or catch them. If you take a week to find out they could be long gone with all of your information and money. Personally, I cannot do much to prevent this from happening to others. The only thing I can do is let them know how to prevent this from happening to them. If I can tell those ways to prevent Identity Theft from happening to them then they could pr otect themselves.Show MoreRelatedIdentity Theft Is A Method Of Cybercrime1220 Words   |  5 PagesDana Rico ENG 102 Composition 2 Arguing Definition 9 February 2015 Identity Theft Today, in the twenty-first century, there have been so many new inventions with technology, changes in politics, fashion, social behaviors, and others. It takes a lot of common sense and education to know how this technological, intelligent world works now days. There are so many words and phrases for someone to know in order to understand how today’s generations work. Two important terms that I think someone wouldRead MoreIdenity Theft Essay1430 Words   |  6 Pagesestimated 11.7 million Americans were victims of identity theft in 2010 (U.S. Dept. of Justice). 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